
SIP Abacus Automates Sales & Bookings with MessageMind AI
Innovative Learning Meets Smarter Automation
Sip Abacus is a leading abacus training academy in New Zealand, helping children improve focus, confidence, and mental math skills through structured classes. With hundreds of inquiries arriving daily across multiple channels, Sip Abacus needed a scalable solution to streamline sales conversations and automate class bookings without losing the personal touch.
The Challenge
High volume of inquiries across multiple platforms (website chat, Facebook Messenger, Instagram, WhatsApp).
Manual handling of bookings was time-consuming and prone to delays.
Needed an integrated system to qualify leads, confirm class bookings, and manage schedules.
Staff time was stretched thin, creating the risk of missed opportunities and slower responses.
The Solution
GHL Integration (GoHighLevel):
MessageMind AI was integrated with GHL, enabling the system to automatically book classes, update the GHL calendar, and add new leads to GHL contacts for ongoing engagement.Omnichannel Coverage:
Deployed MessageMind’s AI across:Website live chat
10 Facebook Messenger pages
1 Instagram account
2 WhatsApp numbers
This ensured that every customer inquiry, regardless of channel, was instantly captured and answered.
Sales & Booking Automation:
Beyond handling FAQs, the AI qualifies sales inquiries, confirms class bookings in real-time, and syncs the data into Sip Abacus’s GHL system — creating a seamless end-to-end process.
Key Outcomes and Achievements
1. Automated End-to-End Bookings
Parents can now book classes directly through AI-powered chat, with appointments automatically added to the GHL calendar. This saves hours of manual scheduling each week.
2. Consistent Omnichannel Experience
Whether through WhatsApp, Facebook, Instagram, or the website, every inquiry is met with the same fast, accurate, and professional response, reinforcing trust and reliability with customers.
3. Increased Efficiency & Conversions
With MessageMind qualifying leads and securing bookings, the Sip Abacus team can focus on delivering quality education. Faster responses and reduced manual work have driven higher conversion rates from inquiry to enrollment.
Conclusion
By partnering with MessageMind, Sip Abacus has turned a complex, multi-channel inquiry process into a smooth, automated system that drives real results. From sales to bookings, every customer interaction is handled instantly and seamlessly, ensuring no opportunity is missed.
The integration with GHL empowers Sip Abacus to operate at scale — automatically booking classes, updating schedules, and managing contacts — while the team focuses on what matters most: providing an exceptional learning experience for students.
92%
of class inquiries handled automatically across all channels
99%
of bookings confirmed without human intervention
10+
communication channels unified into one AI-powered system
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